{"product_id":"fat-plate-rubs","title":"Fat Plate Rubs","description":"Premium dry rubs crafted to enhance the natural flavour of your grilled meats. Fat Plate Rubs deliver bold, balanced seasoning that clings to beef, pork, and poultry, building a flavourful crust during cooking. Each blend is formulated to complement rather than overpower, giving you control over the final taste. Perfect for low-and-slow smoking or high-heat searing. Store in a cool, dry place and apply generously before grilling.","brand":"The BBQ Guy","offers":[{"title":"Ultimate Purpose","offer_id":52352580944184,"sku":null,"price":28.95,"currency_code":"AUD","in_stock":true},{"title":"Beef Blanket","offer_id":52352581239096,"sku":null,"price":28.95,"currency_code":"AUD","in_stock":true},{"title":"Pork Powder","offer_id":52352581271864,"sku":null,"price":28.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/4768\/9016\/files\/2025_Fat_Plate_BBQ_wholesale_sheet.png?v=1778470301","url":"https:\/\/thebbqguy.com.au\/products\/fat-plate-rubs","provider":"The BBQ Guy","version":"1.0","type":"link"}